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Open data · Shopify themes

Prestige: how many Shopify stores run it, and how fast it is.

Prestige is a paid Theme Store theme ($400 one-time). In the September 2026 crawl of the web it ran 24,819 of 716,063 Shopify stores with real visitors, 3.5%, which makes it the #3 theme by use. For real visitors, 89% of 14,649 measured stores pass all three Core Web Vitals.

Prestige at a glance

  • 24,819 Shopify stores ran Prestige in September 2026: 3.5% of all Shopify stores in the crawl, #3 of all themes.
  • Paid Theme Store theme, $400. 18,585 stores (75%) carry its Theme Store id; 6,234 run an uploaded copy, usually a developer's modified version.
  • 89% of its stores pass all three Core Web Vitals for real visitors (14,649 measured), against 83% of all Shopify stores. Median LCP 1.5 s, INP 100 ms, CLS 0.00.
  • Most common version: 11.4.0 on 9% of its stores.
  • 57% of its stores are in the United States, then Japan (4.8%), Germany (4.6%), India (3.3%).

Real-user speed on Prestige

From the Chrome UX Report, phone visitors, 75th percentile per store. A store passes when LCP is at most 2.5 s, INP at most 200 ms and CLS at most 0.1. Only stores with all three published are counted.

StoresMeasuredMedian LCP (p75)Median INP (p75)Median CLS (p75)Good LCPGood INPGood CLSPass all three
On Prestige14,6491.5 s100 ms0.0094%95%98%89%
All Shopify stores378,9971.5 s100 ms0.0091%91%96%83%

Check any store on Prestige with the theme detector, or any store you visit with Store Lens for Chrome. Both show the version, how far it is behind, and this theme's figures.

Prestige by store size

Site rank from the Chrome UX Report, which places every site by how many visitors it gets. The last column is Prestige's share of all Shopify stores in that band.

Site rankPrestige storesShare of Prestige storesShare of all Shopify stores in this bandPrestige's share of the band
Top 10,000 sites20.0%0.0%5.1%
Top 100,0001120.5%0.3%6.0%
Top 1 million2,1028.5%6.5%4.5%
Beyond the top million22,60391.1%93.2%3.4%

Versions of Prestige in use

Every Shopify storefront prints its theme version. A merchant stays on the version they installed until they add the new one and move their settings over.

VersionStoresShare of Prestige stores
Prestige 11.4.02,1268.6%
Prestige 11.1.01,4295.8%
Prestige 10.7.01,2505.0%
Prestige 10.11.11,1934.8%
Prestige 10.10.11,0244.1%
Prestige 9.3.09433.8%
Prestige 10.5.17693.1%
Prestige 11.0.06712.7%
Prestige 10.4.06382.6%
Prestige 10.6.06342.6%
Prestige 11.2.06132.5%
Prestige 10.11.05512.2%

Moving a store to a newer version without losing its settings is what our theme upgrade tool does.

Where Prestige stores are

The country each storefront reports, for the ten most common. The last column is the same country's share of all Shopify stores, so you can see where Prestige is over- or under-represented.

CountryPrestige storesShare of Prestige storesShare of all Shopify stores
United States14,04956.6%51.1%
Japan1,1934.8%2.0%
Germany1,1504.6%3.4%
India8253.3%4.7%
United Kingdom8043.2%4.2%
Australia7563.0%3.0%
France4561.8%2.2%
Italy4521.8%1.7%
Canada3541.4%2.1%
Spain3331.3%1.3%

Frequently asked questions

How many Shopify stores use the Prestige theme?

24,819 stores in the HTTP Archive crawl of September 2026 ran Prestige, 3.5% of the 716,063 Shopify stores in the crawl and #3 among all themes. 18,585 of them carried the Theme Store id; the rest were uploaded copies.

Is Prestige a fast Shopify theme?

For real visitors, 89% of 14,649 measured stores pass all three Core Web Vitals in the Chrome UX Report for August 2026, against 83% of all Shopify stores. The median store on Prestige has a 75th-percentile LCP of 1.5 s and INP of 100 ms. The theme sets the ceiling; apps, images and sections on the home page decide the rest.

Which version of Prestige do most stores run?

Prestige 11.4.0, on 2,126 stores (8.6% of Prestige stores). Next come 11.1.0 (1,429), 10.7.0 (1,250), 10.11.1 (1,193). Shopify does not update a store's theme automatically, so older versions stay in use until the merchant installs the new one.

Where is this data from?

The HTTP Archive crawls the home page of every site in the Chrome UX Report once a month and records the storefront object Shopify prints on the page, including the theme name, version and Theme Store id. Speed comes from the Chrome UX Report, phone traffic, 75th percentile. Full method, limits and CSVs are on the report page.

Sources and method

Counts from the HTTP Archive crawl of September 2026 (mobile root pages, custom_metrics.ecommerce); speed from the Chrome UX Report, phone, August 2026; theme names and prices from the Shopify Theme Store catalogue. The method, its limits, the queries and the CSVs are on the report page. Data under CC BY 4.0: credit Mufatech Studio and link to this page.